Hershey Traces It Back with New SourceMap Transparency Tool

The Hershey Co. has announced new plans to take its transparency efforts to the next level, with the introduction of Sourcemap, an interactive pilot experience that provides consumers with a glimpse into the company’s supply chain. The interactive map shows where Hershey’s manufacturing facilities are located, as well as the origins of key ingredients for two of its most iconic products: Hershey’s Milk Chocolate with Almonds and Reese’s Peanut Butter Cups.