Mapping a Greener Future: How Sourcemap is Helping Hershey Eliminate Deforestation

At Sourcemap, we believe that you cannot protect what you cannot see. As global supply chains grow increasingly complex, the challenge of ensuring that raw materials are sourced responsibly—without contributing to the destruction of our planet’s vital forests—has never been more urgent.

That is why we are proud to partner with The Hershey Company in their ambitious journey to achieve a deforestation-free supply chain.

The Mission: Deforestation-Free by 2025

Forests are the lungs of our planet, essential for climate resiliency and biodiversity. Yet, commodities like cocoa, palm oil, and soy have historically been linked to forest degradation. Hershey has set a bold target: to ensure their supply chains for these key materials are deforestation and conversion-free by December 31, 2025.

Achieving such a goal requires more than just policy; it requires radical transparency and real-time data.

Sourcemap’s Role: Transparency at Scale

Hershey’s Eliminating Deforestation strategy highlights the use of "Enhanced Monitoring" to verify compliance on the ground. This is where Sourcemap comes in.

By leveraging our industry-leading supply chain mapping platform, Hershey is able to:

• Trace to the Source: We help Hershey map thousands of individual farms, providing a clear picture of exactly where their cocoa and other raw materials originate.

• Verify Compliance: Through advanced data collection, we assist in monitoring forest areas surrounding suppliers. This ensures that the ingredients in your favorite chocolate bar aren't coming at the expense of protected ecosystems.

• Enable Rapid Response: Combined with satellite monitoring technology, the data hosted on Sourcemap allows Hershey to identify risks early and work with suppliers to take corrective action.

Beyond the Map

The collaboration between Sourcemap and Hershey isn't just about dots on a map—it’s about the people and the planet behind those points. By establishing a transparent line of sight from the farm to the factory, Hershey can better support sustainable farming practices, verify farmer incomes, and protect critical habitats like the Mabi-Yaya Nature Reserve and Kakum National Park.

A Model for the Industry

Hershey’s commitment to transparency proves that even the largest global brands can take accountability for their environmental footprint. We are thrilled to provide the technological backbone for this initiative, proving that with the right tools, a deforestation-free future is not just a goal—it’s a reality.

To learn more about Hershey’s progress and their No Deforestation Policy, visit their official Sustainability hub.